Black Friday75% off diamonds · 70% off gold jewelry · 80% off silver · 30–40% off select Citizen & Bulova

Shop the sale

Black Friday · Through November 30

Extra 10% off all watches

Use the code at checkout on every watch, sale prices included.

Code WATCH10

Online only, through November 30, 2026 at 11:59 pm PT. One discount code per watch.

Just in · Newest first

New Arrivals

The newest pieces in our case, all in one place: solid gold and sterling silver jewelry, plus the latest watches, including two Swiss brands new to Elizalde, Frederique Constant and Alpina.

Everything, newest first

Black Friday −32%−25%
Bulova

Racer Chronograph

Ref. 98B468
Sale price $521.25 Regular price $695
Black Friday $469.12 32% off · code WATCH10
You save $173.75In stock · ships insured
Black Friday −32%−25%
Bulova

Women's Sutton

Ref. 97L191
Sale price $371.25 Regular price $495
Black Friday $334.12 32% off · code WATCH10
You save $123.75In stock · ships insured
−20%
Seiko

Essentials Ladies "Tank"

Ref. SWR110
Sale price $228 Regular price $285
You save $57In stock · ships insured
Black Friday −70%−65%
14K Two-Tone Gold

Fancy Saturn Necklace

Sale price $702.83 Regular price $2,008.10
Black Friday $602.40 70% off
You save $1,405.70In stock · ships insured

Lifetime Authenticity Guarantee

Genuine materials and accurate representation on every piece we sell.

Fully insured shipping

Complimentary on orders over $200, with an adult signature on delivery.

Signature Elizalde packaging

Every piece arrives in our protective gift box, ready to give.

Concierge service

Personal guidance by live chat, phone or email.

New gold jewelry and watches from Bakersfield’s family jeweler

New Arrivals is where new pieces at Elizalde Jewelers show up first, newest at the top: solid 10K and 14K gold chains, pendants, chokers, rings and earrings, sterling silver religious pendants, and watches from Accutron, Citizen, Bulova and Seiko, along with our newest Swiss brands, Frederique Constant and Alpina.

Our family has served Bakersfield since 1994. Every order ships fully insured in signature Elizalde packaging and is backed by our Lifetime Authenticity Guarantee.

EMPTY DOM REMOVE PROTECTOR