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Black Friday starts Friday, November 14
Our biggest sale of the year starts November 14
75% off diamonds, 70% off solid gold, 80% off sterling silver, 20% off custom name pendants and 40% off select Citizen and Bulova watches. Until then, take an extra 10% off every watch with code WATCH10.
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Starts Nov 14
75%off DiamondsRings, hoops, tennis bracelets and pendantsShop now -
Starts Nov 14
70%off Solid gold jewelryChains, rings, pendants and earringsShop now -
Starts Nov 14
80%off Sterling silverChains and pendantsShop now -
Starts Nov 14
20%off Custom name pendantsMade to order in 10K or 14K goldShop now -
Starts Nov 14
10%off Screw-back studsEveryday 14K gold studsShop now -
Starts Nov 14
40%off retail Select Citizen & BulovaTakes marked-down watches to 40% off retailCode BF40Shop now -
Starts Nov 14
Extra10%off Every other watchSale prices included, all NovemberCode WATCH10Shop now
Black Friday prices run November 14–30, 2026 and end at 11:59 pm PT on November 30. Jewelry prices come off automatically in your cart. BF40 is for the select Citizen and Bulova watches; WATCH10 takes an extra 10% off every other watch.
Shop by offer
Black Friday picks
DiamondsDiamond rings, hoops and tennis bracelets at 75% off.
−65%
14K White Gold
X-Motif Antique Style Ring
Sale price From $733.25
Regular price $2,095
In stock · ships insured
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14K White Gold
Simple Single Lane Band
Sale price $478.50
Regular price $1,595
In stock · ships insured
GoldSolid 10K and 14K gold at 70% off, never plated.
−65%
14K Two-Tone Gold
Fancy Saturn Necklace
Sale price $702.83
Regular price $2,008.10
In stock · ships insured
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14K Tri-Color Gold
Triple Butterfly Choker
Sale price $546.66
Regular price $1,561.90
In stock · ships insured
SilverSterling silver chains and pendants at 80% off.
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Sterling Silver
Solid Curb Chain
Sale price From $286.02
Regular price $953.40
In stock · ships insured
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Sterling Silver
Double Sided Our Lady of Guadalupe and Saint Jude Pendant
Sale price From $51.66
Regular price $172.20
In stock · ships insured
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Sterling Silver
Diamond Cut Crucifix Cross Pendant
Sale price $21.42
Regular price $71.40
In stock · ships insured
Custom namesName pendants made to order, 20% off. Chain sold separately.
Citizen & BulovaSelect Citizen and Bulova at 40% off retail with code BF40.
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All November · Every watch
An extra 10% off every watch
Take an extra 10% off every watch we carry with code WATCH10, sale prices included. Free insured shipping on orders over $200.
Code
WATCH10
Shop watches, code appliedOnline only, through November 30, 2026 at 11:59 pm PT. During Black Friday, select Citizen and Bulova watches take BF40 instead.
WATCH10 · Every watch house is included
Shop the deal by brand
Every Black Friday deal
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Citizen
Star Wars Trench Run
Sale price $356.25
Regular price $475
You save $118.75In stock · ships insured
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Bulova
Women's Goddess of Time Sodalite
Sale price $337.50
Regular price $450
You save $112.50In stock · ships insured
−25%
Bulova
Women's Goddess of Time Tiger's Eye
Sale price $371.25
Regular price $495
You save $123.75In stock · ships insured
−25%
Bulova
Series X Precisionist
Sale price $821.25
Regular price $1,095
You save $273.75In stock · ships insured
−25%
Bulova
Women's Rubaiyat Autumn
Sale price $1,087.50
Regular price $1,450
You save $362.50In stock · ships insured
−25%
Bulova
Women's Rubaiyat Summer
Sale price $821.25
Regular price $1,095
You save $273.75In stock · ships insured
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Rose Gold
Diamond Cocktail Ring
Sale price $1,911
Regular price $6,370
You save $4,459In stock · ships insured
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14K Gold
Flower & Baguette Diamond Cocktail Ring
Sale price $2,928
Regular price $9,760
You save $6,832In stock · ships insured
−70%
14K Gold
Baguette Diamond Cocktail Ring
Sale price $2,243.70
Regular price $7,479
You save $5,235.30In stock · ships insured
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14K Gold
Diamond Pavé Infinity Hoops
Sale price $1,619.70
Regular price $5,399
You save $3,779.30In stock · ships insured
−70%
14K White Gold
Diamond 2-Lane Pavé Huggies
Sale price $1,079.70
Regular price $3,599
You save $2,519.30In stock · ships insured
−70%
14K Gold
XL Our Lady of Guadalupe Pendant
Sale price $5,699.70
Regular price $18,999
You save $13,299.30In stock · ships insured
−70%
14K Gold
XL Diamond Pave AK-47 Gun Pendant
Sale price $5,759.70
Regular price $19,199
You save $13,439.30In stock · ships insured
−65%
14K Gold
Large Presidential Time Pendant
Sale price $1,530.65
Regular price $4,373.30
You save $2,842.65In stock · ships insured
Sold out−70%
14K Gold
Pavé Diamond Miami Cuban Chain Bracelet – 10mm
Sale price $32,039.70
Regular price $106,799
You save $74,759.30Ask about availability
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14K Gold
Pavé Cuban Chain Bracelet – 8.5mm
Sale price $2,905.10
Regular price $8,300.30
You save $5,395.20In stock · ships insured
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14K Gold
Oval Emerald Horse Shoe Link Bracelet
Sale price $1,164
Regular price $3,880
You save $2,716In stock · ships insuredLifetime Authenticity Guarantee
Every watch and every piece of jewelry carries our guarantee.
Fully insured shipping
Complimentary on orders over $200, with an adult signature on delivery.
Signature packaging
Every order arrives in our protective Elizalde gift box.
Questions?
Our team is a chat, call or visit away.
