Black Friday75% off diamonds · 70% off gold jewelry · 80% off silver · 30–40% off select Citizen & Bulova

Shop the sale

Black Friday · Through November 30

Extra 10% off all watches

Use the code at checkout on every watch, sale prices included.

Code WATCH10

Online only, through November 30, 2026 at 11:59 pm PT. One discount code per watch.

Just in · Newest first

New Arrivals

The newest pieces in our case, all in one place: solid gold and sterling silver jewelry, plus the latest watches, including two Swiss brands new to Elizalde, Frederique Constant and Alpina.

Just in · The Watch Room

New watches

The newest watches to reach our case, from Accutron and Citizen to our new Swiss brands.

Shop all new watches
New in the Watch RoomFresh arrivals from the brands you know, newest first.
−20%
Seiko

Essentials Collection

Ref. SUR309
Sale price $212 Regular price $265
In stock · ships insured
−20%
G-Shock

MT-G MTG-B3000 Aurora Oval

Ref. MTG-B3000PRB-1A · Solar
Sale price $1,120 Regular price $1,400
In stock · ships insured

Everything, newest first

Lifetime Authenticity Guarantee

Genuine materials and accurate representation on every piece we sell.

Fully insured shipping

Complimentary on orders over $200, with an adult signature on delivery.

Signature Elizalde packaging

Every piece arrives in our protective gift box, ready to give.

Concierge service

Personal guidance by live chat, phone or email.

New gold jewelry and watches from Bakersfield’s family jeweler

New Arrivals is where new pieces at Elizalde Jewelers show up first, newest at the top: solid 10K and 14K gold chains, pendants, chokers, rings and earrings, sterling silver religious pendants, and watches from Accutron, Citizen, Bulova and Seiko, along with our newest Swiss brands, Frederique Constant and Alpina.

Our family has served Bakersfield since 1994. Every order ships fully insured in signature Elizalde packaging and is backed by our Lifetime Authenticity Guarantee.

EMPTY DOM REMOVE PROTECTOR