Black Friday · November 14–30

40% Off Select Citizen & Bulova

Our Black Friday picks from Citizen and Bulova at 40% off the manufacturer's retail price with code BF40, November 14–30, 2026. Every other sale-priced Citizen and Bulova watch is 30% off retail with code WATCH10.

Enter code BF40 at checkout, or use the button to add it to your cart.

Code BF40
Apply BF40 to my cart

Black Friday pieces

Black Friday −40%−25%
Bulova

Super Seville "Year of the Horse"

Ref. 97B242
Sale price $671.25 Regular price $895
Black Friday $537 40% off · code BF40
You save $223.75In stock · ships insured
Black Friday −40%−25%
Citizen

Marvel Spider-Man

Ref. CA0429-53W
Sale price $356.25 Regular price $475
Black Friday $285 40% off · code BF40
You save $118.75In stock · ships insured
Black Friday −40%−25%
Citizen

Star Wars C-3PO Rewired

Ref. BU4026-05W
Sale price $318.75 Regular price $425
Black Friday $255 40% off · code BF40
You save $106.25In stock · ships insured
Black Friday −40%−25%
Bulova

Icon

Sale price $746.25 Regular price $995
Black Friday $597 40% off · code BF40
You save $248.75In stock · ships insured
Black Friday −40%−25%
Citizen

Promaster Dive Automatic

Ref. NY0155-07X
Sale price $431.25 Regular price $575
Black Friday $345 40% off · code BF40
You save $143.75In stock · ships insured
Black Friday −40%−25%
Citizen

Promaster Dive Automatic

Ref. NY0158-09L
Sale price $431.25 Regular price $575
Black Friday $345 40% off · code BF40
You save $143.75In stock · ships insured
Black Friday −40%−25%
Citizen

Promaster Dive

Ref. BN0227-25X
Sale price $446.25 Regular price $595
Black Friday $357 40% off · code BF40
You save $148.75In stock · ships insured
Black Friday −40%−25%
Citizen

Promaster Dive

Ref. BN0227-09L
Sale price $468.75 Regular price $625
Black Friday $375 40% off · code BF40
You save $156.25In stock · ships insured
Black Friday −40%−25%
Citizen

Promaster Dive

Ref. BN0228-06W
Sale price $468.75 Regular price $625
Black Friday $375 40% off · code BF40
You save $156.25In stock · ships insured
Black Friday −40%−25%
Citizen

Carson

Ref. CA4540-54A
Sale price $506.25 Regular price $675
Black Friday $405 40% off · code BF40
You save $168.75In stock · ships insured
Black Friday −40%−25%
Bulova

Icon

Sale price $731.25 Regular price $975
Black Friday $585 40% off · code BF40
You save $243.75In stock · ships insured
Black Friday −40%−25%
Bulova

Modern

Sale price $393.75 Regular price $525
Black Friday $315 40% off · code BF40
You save $131.25In stock · ships insured
Black Friday −40%−25%
Bulova

Crystal Octava

Sale price $521.25 Regular price $695
Black Friday $417 40% off · code BF40
You save $173.75In stock · ships insured
Black Friday −40%−25%
Bulova

Crystal Phantom

Sale price $543.75 Regular price $725
Black Friday $435 40% off · code BF40
You save $181.25In stock · ships insured
Black Friday −40%−25%
Bulova

Octava Crystal

Sale price $487.50 Regular price $650
Black Friday $390 40% off · code BF40
You save $162.50In stock · ships insured
Black Friday −40%−25%
Bulova

Modern Futuro

Sale price $562.50 Regular price $750
Black Friday $450 40% off · code BF40
You save $187.50In stock · ships insured
Black Friday −40%−25%
Bulova

Modern Quadra

Sale price $337.50 Regular price $450
Black Friday $270 40% off · code BF40
You save $112.50In stock · ships insured
Black Friday −40%−25%
Bulova

Modern Quadra

Sale price $337.50 Regular price $450
Black Friday $270 40% off · code BF40
You save $112.50In stock · ships insured
Black Friday −40%−25%
Citizen

Promaster Dive Automatic

Ref. NY0156-04E
Sale price $446.25 Regular price $595
Black Friday $357 40% off · code BF40
You save $148.75In stock · ships insured
Black Friday −40%−25%
Citizen

Promaster Dive Automatic

Ref. NY0137-09A
Sale price $506.25 Regular price $675
Black Friday $405 40% off · code BF40
You save $168.75In stock · ships insured
Black Friday −40%−25%
Citizen

Disney Ratatouille

Ref. FE7103-04W
Sale price $262.50 Regular price $350
Black Friday $210 40% off · code BF40
You save $87.50In stock · ships insured
Black Friday −40%−25%
Citizen

Disney Mickey Classic

Ref. FE7093-57W
Sale price $281.25 Regular price $375
Black Friday $225 40% off · code BF40
You save $93.75In stock · ships insured
Black Friday −40%−25%
Citizen

Disney Dancing Minnie

Ref. FE6106-52W
Sale price $296.25 Regular price $395
Black Friday $237 40% off · code BF40
You save $98.75In stock · ships insured
Black Friday −40%−25%
Citizen

Disney Gardening Minnie

Ref. FE6087-04W
Sale price $281.25 Regular price $375
Black Friday $225 40% off · code BF40
You save $93.75In stock · ships insured

Lifetime Authenticity Guarantee

Every watch and every piece of jewelry carries our guarantee.

Fully insured shipping

Complimentary on orders over $200, with an adult signature on delivery.

Signature packaging

Every order arrives in our protective Elizalde gift box.

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